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AI / Sport / Fashion · AI imagery

AI Lab

Ideas without a fixed address. A visual playground for impossible movement, new characters and campaign possibilities.

IN FRAMES 21 STILLS

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AI Lab: experimental AI imagery for sport and fashion

AI Lab is a visual playground for ideas without a fixed address. Here, AI is used to test impossible movement, new characters and campaign concepts before they ever reach a set. One image freezes a figure in a red tracksuit mid-air above a sunlit rooftop; others race skiers through fresh powder and down a groomed run lined with snow-covered pines.

Timo Blanksma creates the AI imagery with the same attention to light, lens and composition he brings to photography and film. The collection of 21 stills is part sketchbook, part showcase, showing how AI can open up sport and fashion storytelling for brands.

Discipline
AI imagery
Deliverables
21 stills
Credits
Timo Blanksma — AI imagery